Restaurant rewards and discounts: who leads
Bilt leads rewards and discounts in New York City at 41% of places with a card-linked or dining rewards programme seen; 11% of open eating and drinking places with recent reviews show a card-linked or dining rewards programme. Below: every vendor's share, where each one leads by borough and state, how the same system looks in other markets, and how sales teams use it.

11% of open New York City eating and drinking places with recent reviews show a card-linked or dining rewards programme.
Share of open New York City eating and drinking places with recent reviews.
Also in the data
41% of places with a card-linked or dining rewards programme seen run Bilt, the leading vendor
10% of open New York City eating and drinking places have a card-linked or dining rewards programme confirmed in use
49% of places with a card-linked or dining rewards programme seen use two or more rewards and discounts vendors
Vendors we track at every restaurant
Rewards and discounts vendors by share
Shares are of places with the system seen; a place can use several vendors, so shares add to more than 100%.
Share of open New York City eating and drinking places with recent reviews and a card and dining rewards vendor seen.
Show the data as a table
The leading rewards and discounts vendors in New York City. Share of open New York City eating and drinking places with recent reviews and a card and dining rewards vendor seen.
| Share | |
|---|---|
| Bilt | 41% |
| Upside | 35% |
| inKind | 35% |
| Rewards Network | 32% |
| Seated | 23% |
| Rakuten Dining | 22% |
Across the United States
US maps compare vendors among the venues we detect on their public directories and catalogues; they show who leads where, not a share of all restaurants in a state.
Share of venues we detect in the state.
Show the data as a table
Rewards and discounts across US states. Share of venues we detect in the state.
| State | Leads | Second |
|---|---|---|
| Alabama | Upside 61% | Rewards Network and Bilt (level) 31% |
| Arizona | Rewards Network 55% (narrow lead) | Bilt 54% |
| California | Bilt 46% (narrow lead) | Upside 45% |
| Colorado | Bilt 47% (level) | Rewards Network 47% |
| Connecticut | Upside 67% | Rewards Network 39% |
| District of Columbia | inKind 61% | Bilt 49% |
| Florida | Bilt 46% (narrow lead) | Rewards Network 45% |
| Georgia | Bilt 59% | Rewards Network 58% |
| Illinois | Bilt 64% | Rewards Network 61% |
| Indiana | Upside 56% | Rewards Network 41% |
| Kentucky | Upside 63% | Rewards Network 40% |
| Louisiana | Bilt 50% (narrow lead) | Rewards Network 49% |
| Maryland | Bilt 45% (level) | Rewards Network 45% |
| Massachusetts | Upside 61% | Rewards Network and Bilt (level) 31% |
| Michigan | Upside 54% | Rewards Network 42% |
| Minnesota | Rewards Network 68% (level) | Bilt 68% |
| Missouri | Rewards Network 56% | Bilt 53% |
| Nebraska | Upside 65% | Rewards Network 43% |
| Nevada | Rewards Network 54% (level) | Bilt 54% |
| New Jersey | Upside 58% | Bilt and Rewards Network (level) 45% |
| New York | Bilt 44% | Upside and Rewards Network (level) 36% |
| North Carolina | Upside 51% | Bilt and Rewards Network (level) 42% |
| Ohio | Upside 47% | Rewards Network 45% |
| Oklahoma | Upside 64% | Rewards Network 41% |
| Oregon | Rewards Network 39% (narrow lead) | Bilt 38% |
| Pennsylvania | Upside 64% | Rewards Network 38% |
| Rhode Island | Upside 61% | Rewards Network 53% |
| South Carolina | Rewards Network 51% | Bilt 49% |
| Tennessee | Bilt 39% (narrow lead) | Upside 38% |
| Texas | Rewards Network 43% (level) | Bilt 43% |
| Utah | Rewards Network 48% | Bilt 46% |
| Virginia | Rewards Network 56% (narrow lead) | Bilt 55% |
| Washington | Rewards Network 57% | Bilt 54% |
| Wisconsin | Rewards Network 63% | Bilt 58% |
DashLeads
The shares are public. The restaurant lists are the product.
- Every restaurant in the city with its detected POS, reservations, online ordering, loyalty and rewards vendors
- Filter by gap: restaurants on a rival's system, or with no system in your slot
- Views by borough, city and state
- Export the list to your CRM
We walk you through your city and your slot.
New York City: the card pays the guest back
Card-linked and dining rewards are New York City's rewards system: 11% of open eating and drinking places with recent reviews are on one, and 49% of those are on two or more networks. Bilt leads at 41%, with inKind and Upside close behind.
Outside the US the same slot is mostly deals: EatClub lists 72% of Sydney places on a rewards or discount programme, and in London Curve Cash leads at 46%.
How teams use rewards data
- Rewards networks. List the restaurants on a rival network, or on none, by area and kind of place.
- Card issuers and banks. Size a dining programme city by city before you sign restaurants.
- POS and payments companies. Card-linked offers run on the payment; see which of your merchants already pay for guests.
- Restaurant groups and brands. See which competitors pay to fill tables at set times.
Rewards and discounts by borough
Manhattan shows the most rewards and discounts; the Bronx the least.
Share of open eating and drinking places with recent reviews in the borough.
Show the data as a table
Where rewards and discounts is most visible in New York City. Share of open eating and drinking places with recent reviews in the borough.
| Borough | Share |
|---|---|
| Bronx | 3.4% |
| Brooklyn | 9.8% |
| Manhattan | 18% |
| Queens | 5.1% |
| Staten Island | 5.8% |
Rewards and discounts vendor pages
Every vendor we detect
Vendor names and logos are trademarks of their owners. Dashmote is not affiliated with any vendor shown.
Rewards and discounts vendors we detect
- Bilt
- Upside
- inKind
- Rewards Network
- Seated
- Blackbird
Frequently asked questions
What restaurants are on Bilt?
41% of New York City places in a dining rewards programme are on Bilt; across the US it leads in states such as California, Florida and New York State among the venues we detect.
How do card-linked offers work?
The guest links a payment card to a programme; when they pay at a participating restaurant, they earn points or cashback, and the restaurant pays the network for the visit.
How many restaurants use Upside?
35% of New York City places in a dining rewards programme are on Upside. We publish shares, not counts.
Related reading
For sales leaders: the business case
Knowing the rewards network by venue turns a city launch into a list.
- Open ground first. Restaurants on no network, sorted by area and price.
- Switch lists. Restaurants on a rival network only.
- Card partners. Size a dining programme city by city before you sign restaurants.

