Dashmote
    Outlet database

    Bulgaria outlet database: 34,000+ outlets

    Dashmote counts 34,000+ on-premise outlets in Bulgaria. Bulgaria is among the markets we track where hotels make up the largest share of outlets.

    34,000+
    on-premise outlets

    Italy has the most outlets in Bulgaria and nearby countries (Bulgaria outlet database)

    Region map: outlets in Bulgaria and nearby countries (Bulgaria outlet database)Countries: Italy: rank 1 for outlets; Spain: joint rank 2 for outlets; France: joint rank 2 for outlets; Germany: rank 4 for outlets; United Kingdom: rank 5 for outlets; Saudi Arabia: rank 6 for outlets; Poland: rank 7 for outlets; Greece: rank 8 for outlets; Netherlands: rank 9 for outlets; Belgium: rank 10 for outlets; Romania: mid-table for outlets; Czech Republic: mid-table for outlets; Austria: mid-table for outlets; Sweden: mid-table for outlets; Croatia: bottom third for outlets; Bulgaria: bottom third for outlets; Slovakia: bottom third for outlets; Denmark: bottom third for outlets; Slovenia: bottom third for outlets; Lithuania: bottom third for outlets; Latvia: bottom third for outlets.Italy: rank 1 for outletsSpain: joint rank 2 for outletsFrance: joint rank 2 for outletsGermany: rank 4 for outletsUnited Kingdom: rank 5 for outletsSaudi Arabia: rank 6 for outletsPoland: rank 7 for outletsGreece: rank 8 for outletsNetherlands: rank 9 for outletsBelgium: rank 10 for outletsRomania: mid-table for outletsCzech Republic: mid-table for outletsAustria: mid-table for outletsSweden: mid-table for outletsCroatia: bottom third for outletsBulgaria: bottom third for outletsSlovakia: bottom third for outletsDenmark: bottom third for outletsSlovenia: bottom third for outletsLithuania: bottom third for outletsLatvia: bottom third for outletsItaly: rank 1 for outletsGermany: rank 4 for outletsPoland: rank 7 for outletsGreece: rank 8 for outletsNetherlands: rank 9 for outletsBelgium: rank 10 for outletsRomania: mid-table for outletsCzech Republic: mid-table for outletsAustria: mid-table for outletsCroatia: bottom third for outletsBulgaria: bottom third for outletsSlovakia: bottom third for outletsDenmark: bottom third for outletsSlovenia: bottom third for outletsLithuania: bottom third for outletsLatvia: bottom third for outlets
    • Italy
    • Germany
    • Greece
    • Romania
    • Austria
    • Bulgaria
    Navy: Bulgaria. Darker: more outlets.
    35%
    of outlets are restaurants
    98%
    independent outlets
    8%
    listed on a delivery app

    What stands out in Bulgaria

    • Bulgaria is among the European markets we track with the lowest share of outlets with an Instagram account linked.
    • Bulgaria is among the ten markets we track where restaurants make up the smallest share of outlets.
    • A smaller share of outlets in Bulgaria list a website than in the typical European market we track.

    Where Bulgaria stands

    Bulgaria

    Open on-premise outlets per 10,000 residents, by country in the region: the top five and Bulgaria

    Open on-premise outlets per 10,000 residents, by country in the regionEuropean markets: Italy: 83 per 10,000 residents; Spain: 76 per 10,000 residents; France: 54 per 10,000 residents; Germany: 39 per 10,000 residents; United Kingdom: 42 per 10,000 residents; Poland: 34 per 10,000 residents; Greece: 111 per 10,000 residents; Portugal: 93 per 10,000 residents; Netherlands: 42 per 10,000 residents; Belgium: 52 per 10,000 residents; Romania: 31 per 10,000 residents; Czech Republic: 53 per 10,000 residents; Austria: 60 per 10,000 residents; Sweden: 34 per 10,000 residents; Croatia: 89 per 10,000 residents; Bulgaria: 53 per 10,000 residents; Ireland: 48 per 10,000 residents; Slovakia: 46 per 10,000 residents; Denmark: 38 per 10,000 residents; Finland: 34 per 10,000 residents; Norway: 29 per 10,000 residents; Slovenia: 52 per 10,000 residents; Lithuania: 32 per 10,000 residents; Latvia: 32 per 10,000 residents; Estonia: 41 per 10,000 residents.Outlets per 10,000 residentsGreece: 111 per 10,000 residentsPortugal: 93 per 10,000 residentsCroatia: 89 per 10,000 residentsItaly: 83 per 10,000 residentsSpain: 76 per 10,000 residentsBulgaria: 53 per 10,000 residents

    By outlet type

    Outlet typeShare
    Restaurants35%
    Hotels34%
    Cafes and coffee shops11%
    Bars and pubs10%
    Quick service and fast food10%

    Bulgaria has far more hotels than the median country

    Share of outlets by type, Bulgaria (bar) against the median country (tick)

    Share of outlets by type: Bulgaria against the median country5 outlet types: Restaurants: 35% Bulgaria, 46% median country, −11 pts; Hotels: 34% Bulgaria, 19% median country, +15 pts; Cafes and coffee shops: 11% Bulgaria, 12% median country, −1 pt; Bars and pubs: 10% Bulgaria, 11% median country, −1 pt; Quick service and fast food: 10% Bulgaria, 8% median country, +2 pts.Hotels: 34% Bulgaria, 19% median country, +15 ptsQuick service and fast food: 10% Bulgaria, 8% median country, +2 ptsCafes and coffee shops: 11% Bulgaria, 12% median country, −1 ptBars and pubs: 10% Bulgaria, 11% median country, −1 ptRestaurants: 35% Bulgaria, 46% median country, −11 pts

    Outlet profile

    MeasureBulgariaMedian across our markets
    Independent98%96%
    Website listed38%46%
    100+ public reviews33%38%

    What the numbers show

    The Sofia metro area holds 19% of the country's outlets.

    How the numbers are defined

    How the shares are defined

    Selling into Bulgaria

    Build a hotels list first

    Hotels weigh more in Bulgaria than elsewhere; give them their own list and pitch.

    Expect few social profiles

    Outlets in Bulgaria link an Instagram account less often than elsewhere, so qualify them from their listings.

    Win owners one by one

    With 98% of outlets run independently, the buying decision in Bulgaria sits with the owner on site, so coverage comes from visits rather than head-office deals.

    Frequently asked questions

    How many restaurants and bars are there in Bulgaria?

    22,000+ restaurants, cafes, quick-service outlets, bars and pubs, hotels excluded (12,000+ restaurants, 3,800+ cafes and coffee shops, 3,400+ bars and pubs and 3,200+ quick-service and fast-food outlets); with 11,000+ hotels, 34,000+ on-premise outlets in Bulgaria.

    How common are hotels in Bulgaria?

    Bulgaria is among the markets we track where hotels make up the largest share of outlets. Hotels are 34% of outlets in Bulgaria.

    How visible are outlets in Bulgaria on Instagram?

    Bulgaria is among the European markets we track with the lowest share of outlets with an Instagram account linked.

    Which outlet type is most common in Bulgaria?

    Restaurants, at 35% of outlets, just ahead of hotels at 34%.

    Do more with the data

    CRM and account matchingSee which outlets in Bulgaria are already your accounts and which are new doors.Custom outlet segmentationGroup the outlets in Bulgaria in your own channel names, not ours.Outlet hotspot mapFind the streets in Bulgaria where high-fit outlets cluster.

    Find the best-fit outlets in Bulgaria

    Pick a test city in Bulgaria

    1

    Describe your ideal outlet in Bulgaria

    2

    Dashmote AI scores each one in Bulgaria on fit, with hotels on a list of their own

    3

    Get the scored outlets for Bulgaria to evaluate, best fit first

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