Outlet database

    Sweden outlet database: 36,000+ outlets

    Dashmote counts 36,000+ on-premise outlets in Sweden. Sweden is among the European markets we track with the highest share of outlets with an Instagram account linked.

    36,000+
    on-premise outlets

    Italy has the most outlets in Sweden and nearby countries (Sweden outlet database)

    Region map: outlets in Sweden and nearby countries (Sweden outlet database)Countries: Italy: rank 1 for outlets; France: rank 2 for outlets; Germany: rank 3 for outlets; United Kingdom: rank 4 for outlets; Poland: rank 5 for outlets; Netherlands: rank 6 for outlets; Belgium: rank 7 for outlets; Romania: rank 8 for outlets; Czech Republic: rank 9 for outlets; Austria: rank 10 for outlets; Sweden: mid-table for outlets; Croatia: mid-table for outlets; Ireland: mid-table for outlets; Slovakia: mid-table for outlets; Denmark: bottom third for outlets; Finland: bottom third for outlets; Norway: bottom third for outlets; Slovenia: bottom third for outlets; Lithuania: bottom third for outlets; Latvia: bottom third for outlets; Estonia: bottom third for outlets.Italy: rank 1 for outletsFrance: rank 2 for outletsGermany: rank 3 for outletsUnited Kingdom: rank 4 for outletsPoland: rank 5 for outletsNetherlands: rank 6 for outletsBelgium: rank 7 for outletsRomania: rank 8 for outletsCzech Republic: rank 9 for outletsAustria: rank 10 for outletsSweden: mid-table for outletsCroatia: mid-table for outletsIreland: mid-table for outletsSlovakia: mid-table for outletsDenmark: bottom third for outletsFinland: bottom third for outletsNorway: bottom third for outletsSlovenia: bottom third for outletsLithuania: bottom third for outletsLatvia: bottom third for outletsEstonia: bottom third for outletsGermany: rank 3 for outletsUnited Kingdom: rank 4 for outletsPoland: rank 5 for outletsNetherlands: rank 6 for outletsBelgium: rank 7 for outletsCzech Republic: rank 9 for outletsAustria: rank 10 for outletsSweden: mid-table for outletsIreland: mid-table for outletsSlovakia: mid-table for outletsDenmark: bottom third for outletsFinland: bottom third for outletsNorway: bottom third for outletsLithuania: bottom third for outletsLatvia: bottom third for outletsEstonia: bottom third for outlets
    • Germany
    • United Kingdom
    • Poland
    • Belgium
    • Austria
    • Sweden
    Navy: Sweden. Darker: more outlets.
    62%
    of outlets are restaurants
    89%
    independent outlets
    22%
    listed on a delivery app

    What stands out in Sweden

    • Sweden is among the European markets we track where bars and pubs make up the smallest share of outlets.
    • Sweden is among the European markets we track where restaurants make up the largest share of outlets.
    • A larger share of outlets in Sweden list a website than in the typical European market we track.

    Where Sweden stands

    Sweden

    Open on-premise outlets per 10,000 residents, by country in the region: the top five and Sweden

    Open on-premise outlets per 10,000 residents, by country in the regionEuropean markets: Italy: 83 per 10,000 residents; Spain: 76 per 10,000 residents; France: 54 per 10,000 residents; Germany: 39 per 10,000 residents; United Kingdom: 42 per 10,000 residents; Poland: 34 per 10,000 residents; Greece: 111 per 10,000 residents; Portugal: 93 per 10,000 residents; Netherlands: 42 per 10,000 residents; Belgium: 52 per 10,000 residents; Romania: 31 per 10,000 residents; Czech Republic: 53 per 10,000 residents; Austria: 60 per 10,000 residents; Sweden: 34 per 10,000 residents; Croatia: 89 per 10,000 residents; Bulgaria: 53 per 10,000 residents; Ireland: 48 per 10,000 residents; Slovakia: 46 per 10,000 residents; Denmark: 38 per 10,000 residents; Finland: 34 per 10,000 residents; Norway: 29 per 10,000 residents; Slovenia: 52 per 10,000 residents; Lithuania: 32 per 10,000 residents; Latvia: 32 per 10,000 residents; Estonia: 41 per 10,000 residents.Outlets per 10,000 residentsGreece: 111 per 10,000 residentsPortugal: 93 per 10,000 residentsCroatia: 89 per 10,000 residentsItaly: 83 per 10,000 residentsSpain: 76 per 10,000 residentsSweden: 34 per 10,000 residents

    By outlet type

    Outlet typeShare
    Restaurants62%
    Hotels16%
    Cafes and coffee shops11%
    Quick service and fast food6%
    Bars and pubs5%

    Sweden has far more restaurants than the median country

    Share of outlets by type, Sweden (bar) against the median country (tick)

    Share of outlets by type: Sweden against the median country5 outlet types: Restaurants: 62% Sweden, 46% median country, +16 pts; Hotels: 16% Sweden, 19% median country, −3 pts; Cafes and coffee shops: 11% Sweden, 12% median country, −1 pt; Quick service and fast food: 6% Sweden, 8% median country, −2 pts; Bars and pubs: 5% Sweden, 11% median country, −6 pts.Restaurants: 62% Sweden, 46% median country, +16 ptsCafes and coffee shops: 11% Sweden, 12% median country, −1 ptQuick service and fast food: 6% Sweden, 8% median country, −2 ptsHotels: 16% Sweden, 19% median country, −3 ptsBars and pubs: 5% Sweden, 11% median country, −6 pts

    Outlet profile

    MeasureSwedenMedian across our markets
    Independent89%96%
    Website listed75%46%
    100+ public reviews47%38%

    Sample from the list

    Four independent outlets in Sweden from our list
    VenueCityTypeCategoryGoogle rating bandWebsitePhone
    QuickFishVästra FrölundaRestaurantSeafood restaurant4.5+Website shownPhone shown
    FIVE FLOWER NOODLE BARLundRestaurantChinese restaurant–Website shownPhone shown
    Pärlan Pizzeria & PubHalmstadRestaurantPizza restaurant4.0 to 4.4Website shownPhone shown
    Café TorgstalletUlricehamnCafeCoffee shop4.0 to 4.4Website shownPhone shown
    Also in the full list: delivery apps, booking platform, POS system, Instagram, email, price tier, and more.Ask for the full list

    What the numbers show

    By outlet count, Sweden is in the bottom third of our markets.

    The Stockholm metro area holds 21% of the country's outlets.

    How the numbers are defined

    How the shares are defined

    Selling into Sweden

    Check social profiles

    Outlets in Sweden link an Instagram account more often than elsewhere; their posts show menus, events and brands on display.

    Do not size for bars and pubs

    Bars and pubs are a smaller part of Sweden than elsewhere; plan the pitch around the outlet types that lead here.

    Pair visits with group deals

    Chains and groups run more of the market in Sweden than in most countries (89% independent, median 96%), so a few head-office agreements can open many doors at once.

    Frequently asked questions

    How many restaurants and bars are there in Sweden?

    30,000+ restaurants, cafes, quick-service outlets, bars and pubs, hotels excluded (22,000+ restaurants, 3,900+ cafes and coffee shops, 2,100+ quick-service and fast-food outlets and 1,900+ bars and pubs); with 5,600+ hotels, 36,000+ on-premise outlets in Sweden.

    How visible are outlets in Sweden on Instagram?

    Sweden is among the European markets we track with the highest share of outlets with an Instagram account linked.

    How common are bars and pubs in Sweden?

    Sweden is among the European markets we track where bars and pubs make up the smallest share of outlets. Bars and pubs are 5% of outlets in Sweden.

    Find the best-fit outlets in Sweden

    Pick a test city in Sweden

    1

    Describe your ideal outlet in Sweden

    2

    Dashmote AI scores each one in Sweden on fit, including its linked social profiles

    3

    Get the scored outlets for Sweden to evaluate, best fit first

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