Dashmote
    Outlet database

    Vietnam outlet database: 940,000+ outlets

    Dashmote counts 940,000+ on-premise outlets in Vietnam. Vietnam is among the markets we track with the lowest share of outlets with an Instagram account linked.

    940,000+
    on-premise outlets

    Ho Chi Minh City has the most outlets in Vietnam

    Map: Metro areas with an outlet page in VietnamVietnam: Ho Chi Minh City: rank 1 for outlets; Hanoi: rank 2 for outlets; Da Nang: rank 3 for outlets; Hai Phong: rank 4 for outlets; Can Tho: rank 5 for outlets; Nha Trang: rank 6 for outlets.Ho Chi Minh City: rank 1 for outletsHanoi: rank 2 for outletsDa Nang: rank 3 for outletsHai Phong: rank 4 for outletsCan Tho: rank 5 for outletsNha Trang: rank 6 for outlets
    • Ho Chi Minh City
    • Hanoi
    • Da Nang
    • Hai Phong
    • Can Tho
    Dot size: outlets per metro area.
    48%
    of outlets are restaurants
    98%
    independent outlets
    11%
    listed on a delivery app

    What stands out in Vietnam

    • Vietnam is among the markets we track where cafes and coffee shops make up the largest share of outlets.
    • Vietnam is among the Asia Pacific markets we track with the highest share of independent outlets.
    • Vietnam has more outlets per resident than the typical Asia Pacific market we track.

    Where Vietnam stands

    Vietnam

    Open on-premise outlets per 10,000 residents, by country in the region: the top five

    Open on-premise outlets per 10,000 residents, by country in the regionAsia Pacific markets: Indonesia: 129 per 10,000 residents; India: 14 per 10,000 residents; Vietnam: 93 per 10,000 residents; Thailand: 127 per 10,000 residents; Japan: 72 per 10,000 residents; Philippines: 40 per 10,000 residents; Taiwan: 114 per 10,000 residents; Australia: 43 per 10,000 residents; Cambodia: 44 per 10,000 residents; Singapore: 68 per 10,000 residents.Outlets per 10,000 residentsIndonesia: 129 per 10,000 residentsThailand: 127 per 10,000 residentsTaiwan: 114 per 10,000 residentsVietnam: 93 per 10,000 residentsJapan: 72 per 10,000 residents

    By outlet type

    Outlet typeShare
    Restaurants48%
    Cafes and coffee shops31%
    Hotels13%
    Quick service and fast food4%
    Bars and pubs4%

    Vietnam has far more cafes and coffee shops than the median country

    Share of outlets by type, Vietnam (bar) against the median country (tick)

    Share of outlets by type: Vietnam against the median country5 outlet types: Restaurants: 48% Vietnam, 46% median country, +2 pts; Cafes and coffee shops: 31% Vietnam, 12% median country, +19 pts; Hotels: 13% Vietnam, 19% median country, −6 pts; Quick service and fast food: 4% Vietnam, 8% median country, −4 pts; Bars and pubs: 4% Vietnam, 11% median country, −7 pts.Cafes and coffee shops: 31% Vietnam, 12% median country, +19 ptsRestaurants: 48% Vietnam, 46% median country, +2 ptsQuick service and fast food: 4% Vietnam, 8% median country, −4 ptsHotels: 13% Vietnam, 19% median country, −6 ptsBars and pubs: 4% Vietnam, 11% median country, −7 pts

    Outlet profile

    MeasureVietnamMedian across our markets
    Independent98%96%
    Website listed11%46%
    100+ public reviews6%38%

    What the numbers show

    The 6 largest metro areas hold 41% of the country's outlets, led by Ho Chi Minh City at 20%.

    How the numbers are defined

    How the shares are defined

    Selling into Vietnam

    Expect few social profiles

    Outlets in Vietnam link an Instagram account less often than elsewhere, so qualify them from their listings.

    Build a cafes and coffee shops list first

    Cafes and coffee shops weigh more in Vietnam than elsewhere; give them their own list and pitch.

    Win owners one by one

    With 98% of outlets run independently, the buying decision in Vietnam sits with the owner on site, so coverage comes from visits rather than head-office deals.

    Frequently asked questions

    How many restaurants and bars are there in Vietnam?

    820,000+ restaurants, cafes, quick-service outlets, bars and pubs, hotels excluded (450,000+ restaurants, 290,000+ cafes and coffee shops, 39,000+ quick-service and fast-food outlets and 39,000+ bars and pubs); with 120,000+ hotels, 940,000+ on-premise outlets in Vietnam.

    How visible are outlets in Vietnam on Instagram?

    Vietnam is among the markets we track with the lowest share of outlets with an Instagram account linked.

    How common are cafes and coffee shops in Vietnam?

    Vietnam is among the markets we track where cafes and coffee shops make up the largest share of outlets. Cafes and coffee shops are 31% of outlets in Vietnam.

    Do more with the data

    CRM and account matchingSee which outlets in Vietnam are already your accounts and which are new doors.Outlet 360 recordEverything known about one of the outlets in Vietnam on a single page: type, chain status, listings, reviews.New and changed outletsKeep the list for Vietnam current as new venues open and records change.

    Find the best-fit outlets in Vietnam

    Pick a test city in Vietnam

    1

    Describe your ideal outlet in Vietnam

    2

    Dashmote AI scores each one in Vietnam on fit, including its linked social profiles

    3

    Get the scored outlets for Vietnam to evaluate, best fit first

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