Restaurant reservation platforms in London (UK)
OpenTable is on 44% of London restaurants that take bookings through a platform, but the lead depends on price: in mid-range restaurants TheFork is on 39% against OpenTable's 34%, and at £60 a head and up SevenRooms is on 53%. Across the UK capital, 26% of sit-down restaurants book through a platform.
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26% book through a platform, 67% show no booking channel
26% of London sit-down restaurants take bookings through a booking platform, a marketplace such as OpenTable or TheFork, or booking software such as SevenRooms or Dojo. 7% take bookings only through a form on their own website. For 67%, no booking channel was found.
London's restaurants are counted across all of Greater London, from the West End to the outer boroughs.
Sit-down restaurants. Booking platform: a marketplace or booking software. Own channel: a booking form on the restaurant's own website, with no platform behind it.
OpenTable 44%, TheFork 37%, SevenRooms 28%
OpenTable is on 44% of London restaurants that book through a platform. TheFork follows at 37% and SevenRooms at 28%. Dojo reaches 12% and ResDiary 5%; resOS and a long tail of smaller tools follow.
Unlike Paris or Milan, London has three large platforms rather than one.
Since April 2026 Google's AI Mode can book UK restaurants through a set of booking partners that includes OpenTable, TheFork, SevenRooms, ResDiary and Dojo. 92% of London restaurants on a booking platform use one of those five.
A restaurant can use several platforms, so the shares add up to more than 100%.
Booking platforms we track in London
Most used first
- OpenTable
- TheFork
- SevenRooms
- Dojo
- ResDiary
- resOS
- Favourite Table
- ChefOnline
- Toast
- TableAgent
- Orin
- Foodhutz
- Dish Cult
- Eat App
- Tock
- Happy Chimps
- Stampede
- Tableo
- Tebi
- NextOrder
- Blinq
- BooknBook
- All Eat App
- SimpleERB
- EasyTable
- SVTables
- Zenchef
- Tablein
- resmio
- CarbonaraApp
- easyTableBooking
- Guestplan
- Hostme
- CoverManager
- EPOS Hybrid
- Eveve
- Superb
- Lightspeed
OpenTable and TheFork often share a restaurant
Across all restaurants on OpenTable, TheFork or SevenRooms, 33% use OpenTable alone, 18% TheFork alone and 18% SevenRooms alone. 14% use OpenTable and TheFork, 9% TheFork and SevenRooms, 3% OpenTable and SevenRooms, and 6% all three.
TheFork restaurants are the most likely to use another of the three: 61% of them, against 50% of SevenRooms restaurants and 41% of OpenTable restaurants. Across all restaurants on a booking platform, 69% use one platform and 31% use several.
67% use a marketplace, 53% their own booking software
67% of London restaurants on a booking platform use a marketplace and 53% run their own booking software. 47% use a marketplace only, 20% both and 33% own software only.
Marketplace: guests book on the platform's own site or app (TheFork, OpenTable and others). Own booking software: a booking tool the restaurant runs, usually on its own website.
Price decides who books through a platform: 1% of casual, 86% of fine dining
86% of London restaurants at £60 and up a head take bookings through a platform, against 1% of casual restaurants under £15. At £15 to £30 it is 23%, and at £30 to £60 it is 64%.
The mid-range is the largest open pool: 77% of restaurants at £15 to £30 a head show no booking platform.
Sit-down restaurants with a known price per person.
TheFork has the most mid-range restaurants, OpenTable and SevenRooms the top end
In the mid-range TheFork is on 39% of restaurants on a booking platform and OpenTable on 34%; at £60 and up OpenTable is on 60% and SevenRooms on 53%. TheFork reaches 40% at £60 and up.
Dojo is a mid-range tool: 17% of mid-range restaurants on a booking platform against 1% at £60 and up.
Columns: restaurants on a booking platform in each price band. A restaurant can use several platforms.
OpenTable leads central London, TheFork leads Lambeth and Wandsworth
Kensington and Chelsea has the highest share of restaurants on a booking platform (52%); Enfield the lowest of the boroughs below (16%). OpenTable leads in Westminster, Islington, Tower Hamlets, Kensington and Chelsea, Richmond upon Thames, and City of London. TheFork leads in Lambeth and Wandsworth. In Camden, Enfield, Southwark, Hackney, and Hammersmith and Fulham the two are near level.
| Borough | Book through a platform | Leading platform | Next platform |
|---|---|---|---|
| Westminster | 49% | OpenTable 56% | TheFork 44% |
| Camden | 36% | OpenTable 51% (near level) | TheFork 49% |
| Enfield | 16% | OpenTable 32% (near level) | TheFork 28% |
| Islington | 32% | OpenTable 47% | TheFork 39% |
| Southwark | 26% | TheFork 35% (near level) | OpenTable 34% |
| Hackney | 28% | TheFork 40% (near level) | OpenTable 35% |
| Tower Hamlets | 22% | OpenTable 48% | TheFork 37% |
| Kensington and Chelsea | 52% | OpenTable 47% | TheFork 37% |
| Hammersmith and Fulham | 29% | OpenTable 46% (near level) | TheFork 44% |
| Lambeth | 22% | TheFork 33% | OpenTable 24% |
| Wandsworth | 29% | TheFork 40% | OpenTable 30% |
| Richmond upon Thames | 26% | OpenTable 49% | SevenRooms 24% |
| City of London | 41% | OpenTable 64% | TheFork 37% |
Boroughs with the most restaurants on a booking platform. Book through a platform: share of the borough's sit-down restaurants. Leading and next platform: share of its restaurants on a booking platform. Near level: the lead is under 5 points before rounding.
What this means for booking platforms
- Three platforms, not one. OpenTable, TheFork and SevenRooms each reach a large part of the market, and 31% of London restaurants on a booking platform use several.
- Price splits the field. TheFork has the most mid-range restaurants; at £60 and up OpenTable and SevenRooms lead.
- Most of London is still open. 74% of sit-down restaurants in Greater London show no booking platform, and in outer boroughs such as Enfield only 16% book through one.
More cities: Paris, Milan and the six-city market share.
Frequently asked questions
What is the most used restaurant reservation platform in London?
OpenTable, on 44% of London sit-down restaurants that take bookings through a platform. TheFork follows at 37% and SevenRooms at 28%. A restaurant can use several platforms.
How many London restaurants take bookings online?
26% of sit-down restaurants in Greater London take bookings through a booking platform, and 7% only through a form on their own website.
Is OpenTable or TheFork bigger in London?
OpenTable is on more restaurants overall (44% against 37%). In mid-range restaurants TheFork is on more (39% against 34%), and TheFork leads in Lambeth and Wandsworth.
Does this cover the whole UK?
This page covers Greater London. The same view can be built for other UK cities and for the rest of the country.
What counts as a booking platform here?
A marketplace where guests book the restaurant (OpenTable, TheFork) or booking software the restaurant runs itself (SevenRooms, Dojo, ResDiary and others). Site-builder booking forms and event tools such as DesignMyNight are not counted as platforms. A listing shows where a restaurant can be booked, not how many bookings it takes.