Outlet database

    Cafes and coffee shops in Thailand: 190,000+

    Dashmote counts 190,000+ cafes and coffee shops in Thailand, 22% of the country's on-premise outlets. Open coffee shops, cafes, tea rooms and bubble tea shops.

    190,000+
    cafes and coffee shops

    Bangkok has the most cafes and coffee shops in Thailand

    Map: Cafes and coffee shops by metro area in ThailandThailand: Bangkok: rank 1 for cafes and coffee shops; Chiang Mai: rank 2 for cafes and coffee shops; Pattaya: rank 3 for cafes and coffee shops; Hat Yai: rank 4 for cafes and coffee shops; Phuket: rank 5 for cafes and coffee shops; Nakhon Ratchasima: rank 6 for cafes and coffee shops; Khon Kaen: rank 7 for cafes and coffee shops.Bangkok: rank 1 for cafes and coffee shopsChiang Mai: rank 2 for cafes and coffee shopsPattaya: rank 3 for cafes and coffee shopsHat Yai: rank 4 for cafes and coffee shopsPhuket: rank 5 for cafes and coffee shopsNakhon Ratchasima: rank 6 for cafes and coffee shopsKhon Kaen: rank 7 for cafes and coffee shops
    • Bangkok
    • Chiang Mai
    • Pattaya
    • Hat Yai
    • Phuket
    Dot size: cafes and coffee shops per metro area.
    22%
    of all outlets in Thailand
    91%
    independent outlets
    33%
    listed on a delivery app

    How this channel compares

    Thailand ranks joint fifth for the share of outlets that are cafes and coffee shops

    Share of all open on-premise outlets that are cafes and coffee shops, by country: the top five and Thailand

    Share of all open on-premise outlets that are cafes and coffee shops, by countryAcross our 60+ countries: Indonesia: 23% of all outlets; Vietnam: 31% of all outlets; India: 10% of all outlets; Thailand: 22% of all outlets; United States: 10% of all outlets; Japan: 12% of all outlets; Philippines: 19% of all outlets; Mexico: 9% of all outlets; Turkey: 17% of all outlets; Malaysia: 18% of all outlets; Brazil: 4% of all outlets; United Kingdom: 17% of all outlets; Saudi Arabia: 24% of all outlets; Spain: 12% of all outlets; Italy: 7% of all outlets; Germany: 9% of all outlets; Cambodia: 36% of all outlets; Australia: 22% of all outlets; Greece: 22% of all outlets; France: 7% of all outlets; Portugal: 20% of all outlets; Argentina: 9% of all outlets; Taiwan: 6% of all outlets; Canada: 12% of all outlets; United Arab Emirates: 22% of all outlets; Chile: 13% of all outlets; South Africa: 9% of all outlets; Poland: 7% of all outlets; Singapore: 20% of all outlets; Guatemala: 17% of all outlets; Netherlands: 10% of all outlets; Czech Republic: 12% of all outlets; Romania: 11% of all outlets; Croatia: 18% of all outlets; Belgium: 10% of all outlets; New Zealand: 20% of all outlets; Austria: 9% of all outlets; Israel: 15% of all outlets; Ireland: 18% of all outlets; Sweden: 11% of all outlets; Bulgaria: 11% of all outlets; Switzerland: 7% of all outlets; Slovakia: 13% of all outlets; Finland: 15% of all outlets; Denmark: 11% of all outlets; Hong Kong: 14% of all outlets; Norway: 14% of all outlets.Cambodia: 36% of all outletsVietnam: 31% of all outletsSaudi Arabia: 24% of all outletsIndonesia: 23% of all outletsAustralia: 22% of all outletsThailand: 22% of all outlets

    Cafes and coffee shops rank second for the number of outlets among outlet types in Thailand

    Open on-premise outlets by type in Thailand, ranked

    Open on-premise outlets by type in Thailand5 outlet types: Restaurants: rank 1; Cafes and coffee shops: rank 2; Hotels: rank 3; Quick service and fast food: rank 4; Bars and pubs: rank 5.Restaurants: rank 1Cafes and coffee shops: rank 2Hotels: rank 3Quick service and fast food: rank 4Bars and pubs: rank 5

    By metro area

    The Bangkok area holds a slightly smaller share of cafes and coffee shops than of all outlets

    Each metro area's share of cafes and coffee shops (bar) against its share of all outlets in Thailand (tick)

    Each metro area's share of cafes and coffee shops against its share of all outlets in Thailand7 metro areas: Bangkok area: 18% of cafes and coffee shops, 20% of all outlets, −2 pts; Chiang Mai area: 4% of cafes and coffee shops, 4% of all outlets, level; Pattaya area: 4% of cafes and coffee shops, 5% of all outlets, −1 pt; Hat Yai area: 2% of cafes and coffee shops, 2% of all outlets, level; Phuket area: 2% of cafes and coffee shops, 2% of all outlets, level; Nakhon Ratchasima area: 1% of cafes and coffee shops, 1% of all outlets, level; Khon Kaen area: 1% of cafes and coffee shops, 1% of all outlets, level.Chiang Mai area: 4% of cafes and coffee shops, 4% of all outlets, levelHat Yai area: 2% of cafes and coffee shops, 2% of all outlets, levelPhuket area: 2% of cafes and coffee shops, 2% of all outlets, levelNakhon Ratchasima area: 1% of cafes and coffee shops, 1% of all outlets, levelKhon Kaen area: 1% of cafes and coffee shops, 1% of all outlets, levelPattaya area: 4% of cafes and coffee shops, 5% of all outlets, −1 ptBangkok area: 18% of cafes and coffee shops, 20% of all outlets, −2 pts

    Outlet profile

    MeasureCafes and coffee shopsAll outlets in Thailand
    Independent91%96%
    Listed on a delivery app33%31%
    Website listed21%17%
    100+ public reviews5%8%

    Instagram, TikTok and YouTube accounts linked where public.

    What the numbers show

    Most of the channel sits outside the 7 largest metro areas: 68% of the cafes and coffee shops in Thailand are elsewhere.

    Cafes and coffee shops are a bigger part of the market in Thailand than in most countries: 22% of all outlets, against a median of 13%.

    Counted by cafes and coffee shops, Thailand is the fourth largest market in this database.

    Cafes and coffee shops in Thailand are somewhat less likely to be independent than outlets across Thailand: 91% against 96%.

    How the numbers are defined

    Cafes and coffee shops
    Open coffee shops, cafes, tea rooms and bubble tea shops. Approximate: the channel comes from the venue's main public listing category; cafes listed as 'restaurant' are not included. Permanently closed and temporarily closed venues excluded.

    How the shares are defined

    Using these numbers

    Plan regional coverage

    With 68% of the cafes and coffee shops outside the largest metro areas, regional reps or distributor partners reach more of the channel than city teams alone.

    Target the groups

    Chains run more of the cafes and coffee shops (91% independent) than of outlets overall (96%) in Thailand; group deals reach many of them at once.

    Frequently asked questions

    How many cafes and coffee shops are there in Thailand?

    Dashmote counts 190,000+ cafes and coffee shops in Thailand, 22% of the country's on-premise outlets.

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