Clover vs Square vs Toast: which has more restaurants?
10% of New York City places with a POS seen run Clover, 27% run Square and 40% run Toast. Below: who leads in each state, how they split by borough, and how they compare in other markets.
Directional. Share of venues we detect in the state.
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The leader per state among the venues we detect. Share of venues we detect in the state.
| State | Platform | Next platform |
|---|---|---|
| Alabama | Square 51% (leads) | Toast 40% |
| Alaska | Square 65% (leads) | Toast 20% |
| Arizona | Square 46% (near level) | Toast 42% |
| Arkansas | Square 59% (leads) | Toast 32% |
| California | Square 45% (near level) | Toast 40% |
| Colorado | Toast 45% (near level) | Square 42% |
| Connecticut | Toast 44% (leads) | Square 35% |
| Delaware | Toast 56% (leads) | Square 32% |
| District of Columbia | Toast 55% (leads) | Square 37% |
| Florida | Toast 45% (near level) | Square 41% |
| Georgia | Square 44% (near level) | Toast 42% |
| Hawaii | Square 47% (leads) | Toast 30% |
| Idaho | Square 59% (leads) | Toast 34% |
| Illinois | Toast 49% (leads) | Square 40% |
| Indiana | Square 50% (leads) | Toast 39% |
| Iowa | Square 55% (leads) | Toast 37% |
| Kansas | Square 53% (leads) | Toast 38% |
| Kentucky | Square 48% (leads) | Toast 43% |
| Louisiana | Square 44% (near level) | Toast 41% |
| Maine | Square 46% (near level) | Toast 45% |
| Maryland | Toast 51% (leads) | Square 36% |
| Massachusetts | Toast 56% (leads) | Square 36% |
| Michigan | Toast 46% (near level) | Square 42% |
| Minnesota | Toast 49% (leads) | Square 41% |
| Mississippi | Square 52% (leads) | Toast 39% |
| Missouri | Square 55% (leads) | Toast 35% |
| Montana | Square 56% (leads) | Toast 38% |
| Nebraska | Toast 44% (near level) | Square 44% |
| Nevada | Toast 45% (near level) | Square 40% |
| New Hampshire | Toast 54% (leads) | Square 39% |
| New Jersey | Square 40% (near level) | Toast 39% |
| New Mexico | Square 61% (leads) | Toast 29% |
| New York | Square 45% (near level) | Toast 43% |
| North Carolina | Square 49% (leads) | Toast 40% |
| North Dakota | Square 47% (near level) | Toast 43% |
| Ohio | Toast 47% (leads) | Square 41% |
| Oklahoma | Square 57% (leads) | Toast 35% |
| Oregon | Square 63% (leads) | Toast 27% |
| Pennsylvania | Square 47% (leads) | Toast 42% |
| Rhode Island | Toast 52% (leads) | Square 41% |
| South Carolina | Toast 43% (near level) | Square 43% |
| South Dakota | Square 55% (leads) | Toast 37% |
| Tennessee | Square 51% (leads) | Toast 38% |
| Texas | Square 48% (leads) | Toast 40% |
| Utah | Square 51% (leads) | Toast 41% |
| Vermont | Square 61% (leads) | Toast 34% |
| Virginia | Toast 44% (near level) | Square 44% |
| Washington | Square 51% (leads) | Toast 34% |
| West Virginia | Square 59% (leads) | Toast 31% |
| Wisconsin | Toast 45% (near level) | Square 44% |
| Wyoming | Square 54% (leads) | Toast 39% |
Share of venues we detect in the state.Directory listings matched to eating and drinking places in our US base; match coverage differs by vendor (Toast 73% of listings, Square 49%), so Toast is if anything understated. The state view counts listings statewide; New York City figures come from restaurant-level detection, which is why Toast leads the city while Square and Toast are near level in New York State overall.
Each state is coloured by whichever of Clover, Square and Toast has the most venues among those we detect on their public directories; a close race is striped. How the state maps are measured. The state view counts directory listings matched to eating and drinking places statewide; the New York City figures come from restaurant-level detection. That is why Toast leads the city while Square and Toast are near level in New York State overall.
10% of New York City places with a POS seen run Clover, against 27% for Square and 40% for Toast.
- Toastleads40%
- Square27%
- Clover10%
Share of open New York City eating and drinking places with recent reviews and a POS vendor seen.
More Clover vs Square vs Toast shares
13% of US directory venues are Clover's
46% of US directory venues are Square's
Clover, Square and Toast and the vendors around them
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How much they overlap
Each region is a share of the New York City places on at least one of the three, counted from the places themselves, never by adding shares; "--" marks a region too small to publish.
Share of open New York City eating and drinking places with recent reviews on Clover, Square or Toast.
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Clover, Square, Toast in New York City: on one, two or all three. Share of open New York City eating and drinking places with recent reviews on Clover, Square or Toast.
| Share | |
|---|---|
| Clover only | 12% |
| Square only | 32% |
| Toast only | 51% |
| Clover and Square | 1% |
| Clover and Toast | 1% |
| Square and Toast | 3% |
| Clover and Square and Toast | -- |
DashLeads
Clover, Square and Toast: the restaurants behind the shares
- Every restaurant on Clover, Square and Toast, and the ones on two of them
- Restaurants on none of them, by area and kind of place
- Views by state, borough and city
- Export the list to your CRM
We walk you through where Clover and its rivals stand in your territory.
New York City by borough
The leading POS vendor per borough.
Share of open eating and drinking places with recent reviews in the borough with the system seen.
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The leading POS vendor per borough. Share of open eating and drinking places with recent reviews in the borough with the system seen.
| Borough | Platform | Next platform |
|---|---|---|
| Bronx | Toast 24% (near level) | Square 21% |
| Brooklyn | Toast 35% (near level) | Square 33% |
| Manhattan | Toast 52% (leads) | Square 28% |
| Queens | Toast 30% (leads) | Square 20% |
| Staten Island | Toast 19% (near level) | Clover 18% |
How they differ
- Clover: 10% of New York City places with a POS seen; sells POS, online ordering.
- Square: 27% of New York City places with a POS seen; also seen in London (11%), Sydney (44%), Melbourne (48%); sells POS, online ordering, loyalty.
- Toast: 40% of New York City places with a POS seen; also seen in London (20%); sells POS, online ordering, loyalty, reservations.
Who each one serves
- Clover. In New York City, Clover is most common among delis: 44% of the open delis in New York City with recent reviews and a POS seen use it. It also reaches 37% of Indian and South Asian places.
- Square. In New York City, Square is most common among coffee and cafes: 44% of the open coffee and cafes in New York City with recent reviews and a POS seen use it, more than any other POS vendor there. It also reaches 43% of bakery and dessert places.
- Toast. In New York City, Toast is most common among bars and nightlife: 72% of the open bars and nightlife in New York City with recent reviews and a POS seen use it, more than any other POS vendor there. It also reaches 68% of Italian places.
Frequently asked questions
Is Clover or Square more popular?
10% of New York City places with a POS seen run Clover and 27% run Square.
Is Square or Toast more popular?
In New York City, Toast (40% against 27%). Across the Toast, Square and Clover directories, Square lists 46% of venues and Toast 42%.