Dashmote
    Outlet database

    Restaurants, bars, cafes and hotels in Milan: 24,000+

    Dashmote counts 24,000+ on-premise outlets in the Milan metro area, within 25 km of the centre (an outlet between two listed cities counts only for the nearer one); that is 5% of all outlets in Italy. Compared with Genoa, the nearest metro area with its own page, a larger share of outlets in Milan list a website.

    24,000+
    on-premise outlets

    Rome has the most outlets in Italy

    Map: Milan and the other metro areas with a page in ItalyItaly: Rome: rank 1 for outlets; Milan: rank 2 for outlets; Naples: rank 3 for outlets; Turin: rank 4 for outlets; Florence: rank 5 for outlets; Venice: rank 6 for outlets; Palermo: rank 7 for outlets; Bologna: rank 8 for outlets; Catania: rank 9 for outlets; Genoa: rank 10 for outlets; Bari: bottom third for outlets.Rome: rank 1 for outletsMilan: rank 2 for outletsNaples: rank 3 for outletsTurin: rank 4 for outletsFlorence: rank 5 for outletsVenice: rank 6 for outletsPalermo: rank 7 for outletsBologna: rank 8 for outletsCatania: rank 9 for outletsGenoa: rank 10 for outletsBari: bottom third for outlets
    • Rome
    • Milan
    • Naples
    • Turin
    • Florence
    Highlighted: Milan. Dot size: outlets.
    5%
    of all outlets in Italy
    93%
    independent outlets
    23%
    listed on a delivery app

    What stands out in Milan

    • Milan is in the top third of metro areas on our map for the share of hotels in the outlet mix.
    • Milan is in the bottom third of metro areas on our map for the share of quick-service and fast-food outlets in the outlet mix.
    • Milan is in the bottom third of metro areas on our map for the share of restaurants in the outlet mix.

    Where Milan stands

    Milan ranks second for the number of outlets among metro areas in Italy

    Open on-premise outlets per metro area in Italy, ranked

    Open on-premise outlets per metro area in Italy11 metro areas: Rome: rank 1; Milan: rank 2; Naples: rank 3; Turin: rank 4; Florence: rank 5; Venice: rank 6; Palermo: rank 7; Bologna: rank 8; Catania: rank 9; Genoa: rank 10; Bari: bottom third.Rome: rank 1Milan: rank 2Naples: rank 3Turin: rank 4Florence: rank 5Venice: rank 6Palermo: rank 7Bologna: rank 8Catania: rank 9

    By outlet type

    Outlet typeShare
    Restaurants44%
    Bars and pubs25%
    Hotels14%
    Cafes and coffee shops11%
    Quick service and fast food6%

    Milan has far fewer hotels than Italy as a whole

    Share of outlets by type, Milan (bar) against all of Italy (tick)

    Share of outlets by type: Milan against all of Italy5 outlet types: Restaurants: 44% Milan, 37% Italy, +7 pts; Bars and pubs: 25% Milan, 23% Italy, +2 pts; Hotels: 14% Milan, 29% Italy, −15 pts; Cafes and coffee shops: 11% Milan, 7% Italy, +4 pts; Quick service and fast food: 6% Milan, 4% Italy, +2 pts.Restaurants: 44% Milan, 37% Italy, +7 ptsCafes and coffee shops: 11% Milan, 7% Italy, +4 ptsBars and pubs: 25% Milan, 23% Italy, +2 ptsQuick service and fast food: 6% Milan, 4% Italy, +2 ptsHotels: 14% Milan, 29% Italy, −15 pts

    Outlet profile

    MeasureMilanAll outlets in Italy
    Independent93%98%
    Listed on a delivery app23%10%
    Website listed48%46%
    100+ public reviews45%40%

    Sample from the list

    Five independent outlets in the Milan metro area from our list
    VenueCityTypeCategoryGoogle rating bandWebsitePhone
    ShareCafèSesto San GiovanniBar or pubBar4.5+Website shownPhone shown
    Atmosfera BistrotMilanRestaurantBistro4.5+Website shownPhone shown
    Maui Hawaiian RestaurantMilanRestaurantHawaiian restaurant4.0 to 4.4Website shownPhone shown
    Fujiyama HotMilanRestaurantJapanese restaurant–Website shownPhone shown
    JD Ristorante CineseMilanRestaurantChinese restaurant–Website shownPhone shown
    Also in the full list: delivery apps, booking platform, POS system, Instagram, email, price tier, and more.Ask for the full list

    What the numbers show

    Milan is the second largest metro area in Italy.

    Genoa, 119 km away, is the nearest metro area in Italy with a page; the two fit one regional plan.

    How the numbers are defined

    How the shares are defined

    Working the Milan area

    Build a hotels list first

    Hotels weigh more in Milan than elsewhere; give them their own list and pitch.

    Start from the delivery menus

    23% of outlets in Milan are on a delivery app, against 10% across Italy; their delivery menus show what they list before the first visit.

    Map the groups first

    Chains are more common in Milan (93% independent) than across Italy (98%); sort out which groups run which venues before planning visits.

    Frequently asked questions

    How many restaurants and bars are there in Milan?

    20,000+ restaurants, cafes, quick-service outlets, bars and pubs, hotels excluded (10,000+ restaurants, 6,100+ bars and pubs, 2,600+ cafes and coffee shops and 1,400+ quick-service and fast-food outlets); with 3,500+ hotels, 24,000+ on-premise outlets in the Milan metro area.

    How many outlets in Milan list a website?

    Compared with Genoa, the nearest metro area with its own page, a larger share of outlets in Milan list a website. 48% of outlets in Milan list a website.

    How common are hotels in Milan?

    Milan is in the top third of metro areas on our map for the share of hotels in the outlet mix. Hotels are 14% of outlets in Milan.

    Do more with the data

    Outlet 360 recordEverything known about one of the outlets in Milan on a single page: type, chain status, listings, reviews.Outlet hotspot mapFind the streets in Milan where high-fit outlets cluster.New and changed outletsKeep the list for Milan current as new venues open and records change.

    Find the best-fit outlets in the Milan area

    Use Milan as your test city

    1

    Describe your ideal outlet in the Milan area

    2

    Dashmote AI scores each one in Milan on fit, using its website and public listings

    3

    Get the scored outlets for Milan to evaluate, best fit first

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