Heineken’s Challenge
Why work with us?
We use over 300M+ datapoints, catching all relevant information about each and every lead. From practical outlet information, to popularity metrics and demographic data. We are looking at all factors.
Unmatched data coverage
Our extensive database, enhanced by AI technology, provides access to signals and data previously unavailable to you. It does not get better than this!
Cleaner than it’s ever been
We manage the complex data work, freeing our customers from the tasks of cleaning, harmonizing, updating, and validating data. You focus on selling!
Always up to date
You should always know when the market changes. We unveil all the newest leads that just joined the market and kick out the ones that left.
Saving you time
Data doesn’t need to be overwhelming. Our AI will help you focus on only the most important leads that have the highest potential. Ignore all of the remaining noise.
Heineken was preparing to launch a new product called "The Blade" in the United States. To make this launch successful, they needed to target restaurants and bars that didn't offer draft beers yet. However, they didn't have the necessary data and insights to create an effective sales campaign. This lack of information meant they might end up focusing on the wrong places or missing out on high-potential spots. We spoke with Heineken about our collaboration.
Finding a Solution
Seeing the urgency of the situation, Heineken decided to seek help. Heineken turned to Dashmote, a platform that could provide the exact data they needed. Leveraging the Dashmote platform, Heineken aimed to filter out restaurants meeting their specific criteria. Dashmote provided intent data by identifying and segmenting over 20,000 restaurants in 10 US states based on key characteristics, using textual and visual data from over multiple online sources.
Why Dashmote?
According to Heineken, Dashmote stood out because they had access to relevant, up-to-date data and a strong in-house team that ensured the information was reliable. Heineken's experience with us was positive from the start: Dashmote listened carefully to their challenges and provided a tailored solution. The integration was smooth, thanks to the DashLeads App. Additionally, Dashmote offered a personalized AI lead score, which narrowed down the top 10% of high-potential leads which helped Heineken by setting up their campaign.
Mission at Dashmote
At Dashmote, we’re shaping the next generation of prospecting with AI. We leverage the power of AI to provide companies with the most relevant and high-potential sales leads. Our cutting-edge technology delivers precise and personalized scoring for each location, empowering you and your sales team to target the best opportunities. We’re here to drastically reduce wasted time and resources, and ultimately unlock better conversion and business outcomes. Target the best leads, every single time.
Positive Results
Heineken successfully launched "The Blade" in the targeted states. Field sales were more effective, and digital marketing campaigns were optimized. Heineken reduced the product rollout time by three months and increased our campaign ROI by 15%. We are pleased with the successful launch of The Blade and helping Heineken reach their goals.
Ready to get started?
Interested in how we can help you? Get in touch with us to discuss the particular details of your organization and set up a free trial to see Dashmote in action.
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